COVID-19 and Its Impact on E-Commerce

COVID-19 and Its Impact on E-Commerce

With the outbreak of Coronavirus (Covid-19), ecommerce applications have become the new normal strategy among businesses. Lockdown, isolation and social distancing measures to slow the spread of the pandemic has certainly made an impact on ecommerce. The Covid-19 has affected people across the world, and in all the affected countries, people were asked to work remotely. Many people have turned to online shopping for buying medical supplies, household essentials and food products.

In order to implement effectively the social distancing measures, government authorities around the world have encouraged online shopping as an alternative to physical shopping. Thus, naturally seen a big drop-off in brick-and-mortar shopping and shown tremendous rise in online shopping. In Muscat, governments have been more proactive in implementing certain strategies to help business owners and small and medium enterprises to promote their products and services. Ministry of Commerce and Industry (MOCI) is urging people to make the best use of e-commerce applications, using advanced and technologies for marketing their goods and services domestically and overseas.

A section for e-commerce has been set up in the Department of Commercial Affairs (Directorate General of Trade) to organise and develop the sector. The Ministry, in cooperation with AlRaffd Fund and the Public Authority for Small and Medium Enterprises Development (Riyada), has introduced a “Shop from Your Home initiative”, aimed at using electronic applications for shopping. E-commerce has become popular among many government agencies, various institutions and educational, health and other sectors., which has created more job opportunities and marketing outlets to support businessmen.

During this challenging time, customers are discovering new ways to meet their demands for products and services from the safety of their home. At times, you need to consider certain strategies to evolve your business. Some recent market report suggest that Online payments has increased in the COVID-19 crisis. A secure platform is the foundation of a secure online store. As all processes are done online, ecommerce security threats can be faced at any time – credit card frauds, scamming, phishing, bad bots, DDoS attacks, or any other security threat can happen any time. Thus it is important to face security threats to your eCommerce business with the best practices.

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